About the Role

OpenLoop is seeking an experienced and creative Web Developer to turn our brand vision and testing hypotheses into high-performing web experiences across multiple brands.  This position will work closely with our design and marketing team, supporting a variety of exciting projects. The ideal candidate will have extensive experience designing user-friendly, interactive features, coupled with a strong emphasis on optimizing website performance.   

NOTE:  This is a hybrid role. It will require working onsite at our Des Moines office Tuesdays, Wednesday and Thursdays.

What You’ll Do:

Duties will include, but not be limited to

• Own the development of our website and landing pages.
• Manage 3rd party agencies for additional development support when required.Work closely with our web design team to translate brand vision and user experience insights into high-performing code.
• Work closely with our SEO team to build and maintain world-class technical SEO and site speed standards.
• Work closely with our conversion rate optimization team to quickly deploy experiments to drive higher conversion and expedite our growth.
• Create HTML for marketing emails within HubSpot
• Work closely with our conversion rate optimization team to quickly deploy experiments to drive higher conversion and expedite our growth.
• Create HTML for marketing emails within HubSpot

Who You Are

• 7+ years of web development experience, with at least 5 years experience in Wordpress.
• A deep understanding of technical SEO, such as site speed, crawler-friendly site architecture, and structured data.
• Experience with high volume, transactional eComm design.
• Experience using LLM tools such as Claude to expedite development cycles.
• Experience developing HTML and CSS for emails from a marketing automation system.
• Exceptional communication skills. You’ll be interfacing with numerous stakeholders and be a critical piece of strategic projects for the company in our rapid stage of growth. A strong ability to articulate thoughts and feedback clearly is a must.
• Ability to work independently and be comfortable “creating the path” rather than walking it.
• While not required, the following experience is a plus:
• • Experience working in a startup or fast-growing organization.
  • Experience with designing landing pages and emails within HubSpot.
  • Experience with executing conversion rate optimization experiments.
  • Knowledge of the healthcare industry and related marketing strategies.

As part of our selection process, we’d love to see a little bit of what you can do!  Please be prepared to provide some websites or pages you’ve personally built.